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Why we should take a deeper look at Rihanna’s ‘Savage X Fenty Show Vol. 3’

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Why we should take a deeper look at Rihanna’s ‘Savage X Fenty Show Vol. 3’

OPINION “queen of philanthropy,”We might conclude that RiRi does some good alongside the bad.

Criticism notwithstanding, we shouldn’t sleep on the inclusivity, genre defiance and business savvy on display in Rihanna’s 2021 Savage X Fenty lingerie show.

After Amazon Prime Video removed Savage X Fenty Show Vol. 3 on September 24, social media commentators quickly took RiRi to task because he styled two actresses. Vanessa Hudgens And Emily Ratajkowski, in Black braided hairstyles. “mad ethnic right now” (from Rihanna’s collaboration with N.E.R.D., on the song “Lemon”.

It’s not the first time that Hudgens, who is of Filipina, Irish, French, and Native American descent, has been accused of wearing culturally insensitive hair styles. Ethnicity experts might disagree with the notion Ratajkowski is not of Polish Jewish, English or Irish descent. “ethnic”Because it could be interpreted as excluding people of color from ethnic groups. But the hair, make-up and lighting that coincided with these women’s appearances, which played up their olive complexions while adorning them with cornrows and slicked down baby hairs — can be interpreted as a subtle form of Blackface.

Vanessa Hudgens is seen during Rihanna’s Savage X Fenty Show Vol. 3 is presented by Amazon Prime Video, The Westin Bonaventure Hotel & Suites Los Angeles, California. The broadcast was on September 24, 2021. (Photo by Emma McIntyre/Getty Images for Rihanna’s Savage X Fenty Show Vol. 3 Presented By Amazon Prime Video

This lapse in judgment speaks volumes about the maze Rihanna navigates when she tries to inject new definitions into multiple industries.

Trans activist and trans actress, Laverne Cox, who was featured on the very first Savage X Fenty Show., praised Rihanna’s casting of trans models again in Vol. 3. Even though the dust has settled on both the clapbacks and the kudos, Rihanna’s accomplishment has perhaps still not been fully recognized. Savage X Fenty Show combines bold, genre-bending artistic feats. fashionArchitecture, music, and.

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The singer-turned-singerfashion tycoon resuscitates two vehicles that had long passed their heydays — the music video and the lingerie fashion show (this is a far cry from the televised Victoria’s Secret shows of yesterday) — seamlessly wedding runway fashionand music, are staged in iconic architectural sites that serve as backdrops rather than playing an integral part in the choreography. All of this while incorporating body positivity into both the choreography and the music. fashionThe world and the music video realm via a cadre model, dancers, and performers with diverse bodies and multiple racial or ethnic backgrounds.

The story continues

Contrary to the haute couture runways’ obsession with stick-figure models and music videos that are dependent on a hip hop body that has idealized small waists and large butts, the trend for the future is the opposite. show’s models and dancers come in all stripes and shapes, including a model with prosthetic legs, a pregnant dancer, and a model with vitiligo — all strutting their stuff.

Rihanna's Savage X Fenty Show Vol. 3 presented by Amazon Prime Video - Show & BTS

In this image released on September 23, a model is seen backstage during Rihanna’s Savage X Fenty Show Vol. 3 presented by Amazon Prime Video, The Westin Bonaventure Hotel Los Angeles. (Credit: Getty Images

Rihanna is not the first to be accused of racial theft. After using sacred Islamic verses during a song she performed on the Savage X Fenty Show in 2020, the singer/mogul had to apologize to the Muslim community. RiRi was more consistent when RiRi was criticised for her recent billionaire status. Her reaction? A picture of her in bed wearing a hoodie and braids, while eating caviar. “How I woke up.”

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This act of defiance highlights Rihanna’s astronomical rise, just as Savage X Fenty exposes the double-edged sword of her success: How can she earn billions by marketing her products to everyday people without undercutting the very inclusivity she aims to champion?

Rihanna's Savage X Fenty Show Vol. 3 presented by Amazon Prime Video - Show

In this image released on September 23, Sabrina Carpenter is seen during Rihanna’s Savage X Fenty Show Vol. 3 presented by Amazon Prime Video at The Westin Bonaventure Hotel, Los Angeles. (Credit: Getty Images

Savage X Fenty Vol. 3 lays bare Rihanna’s business strategy, one that had already earned her millions with Fenty Beauty — a cosmetics line that caters to women of all colors and hues. She is a household name. designerWho can understand the fashionCindy Crawford, one the most well-known and successful supermodels of all time, is prominently featured in this article.

Crawford can open a lingerie store by casting him. showAt 55, I began to mix old-school R&B, hip hop, and Latin music luminaries. Erykah Badu? Busta Rhymes? Nas Ricky MartinAlong with more contemporary performers like Normani? Jade Novah, Bia, Rihanna eschews fashionShe is a strong advocate for hip-hop conventions that place age limits upon relevance, while simultaneously showing that she is on the pulse of current trends.

Appearing briefly in the show, Rihanna’s only solo shot is about 35 seconds in duration; the showrunner herself seems content to call the shots rather than bask in the limelight. As the credits roll, Rihanna is still there, enjoying the applause from a group of male dancers, models, and high above the Los Angeles skyline. We get the message: Rihanna, a boss lady, thrives on revealing her industry knowledge and shining a light upon underrepresented people with whom we can all identify.

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Rihanna's Savage X Fenty Show Vol. 3 presented by Amazon Prime Video - Show & BTS

In this image released on September 23, Erykah Badu is seen during Rihanna’s Savage X Fenty Show Vol. 3 presented at The Westin Bonaventure Hotel Los Angeles by Amazon Prime Video (Credit: Getty Images

All of this while underscoring the fact that Savage X Fenty can be enjoyed by everyone, from young white entrepreneurs with deep pockets to those whose beauty and sexual appeal have long been marginalized fashionThese are the most popular representations. RiRi could be seen eating caviar while in bed, while marketing make-up products and sexy lingerie for every body.

We should also consider the fact that she has been described by some as the “queen of philanthropy,”We might conclude that @badgalriri has done some good with its global initiatives for education and healthcare in impoverished communities.

Oneka LaBennett

Oneka LaBennett

Oneka LaBennettAssociate Professor of American Studies & Ethnicity, University of Southern California. She has published articles and books on Black girlhood, hip-hop, and race/gender formations. Her OpEds, public commentary and other articles have appeared in Ms. Magazine and Politico as well as Black Perspectives.

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The post Why we should take a deeper look at Rihanna’s ‘Savage X Fenty Show Vol. 3’This article was first published on TheGrio.

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