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What Fashion Nova Has Done to Become One of the World’s Most Diverse Brands

What Fashion Nova Has Done to Become One of the World's Most Diverse Brands
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Fashion Nova, a Los Angeles-based fashionhouse has become a household word in the fashion market, gaining a massive online global following in its different social media platforms such as Instagram and TikTok. Fashion Nova is today one of the most diverse brands. Here are some reasons why: 

High Rate of newness 

Fashion Nova has set the standard when it comes to releasing new pieces onto the market. This fashion house works with over 1,000 competent manufacturers who are able to whip up samples from the original concept within 24 hours. 

Within 24 hours, the samples can be photographed and made ready for the models. Fashion Nova then floods its social media channels with eye-catching photos featuring its models in the new pieces. This leaves millions of followers wanting more. 

This unmatched production rate places Fashion Nova in a better position to produce outfits in different styles, sizes, and colorways to meet the needs of different clients. Fashion Nova’s newness rate also keeps it ahead of its competition. 

Price Factor 

This is a reputable fashion house is known for its affordability. Fashion Nova is able to offer its products at a lower price than rival brands without sacrificing quality. 

The majority of its products are available for purchase at a price less than $50, so even regular customers can afford them. 

Size Inclusivity 

Fashion Nova is also unique in its size range. Fashion Nova’s pieces are available in sizes XS through 3X, and sometimes even 4X. 

Since its launch in 2006, by its founder and CEO Richard Sashian, this fashionhas been a tireless advocate for the underserved, creating outfits that fit all sizes, heights, shapes, and bodies. 

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Fashion Nova has won the hearts of both the petite and the tall, who were previously neglected. 

Fashion Nova offers trendy, quality, and affordable outfits for people of diverse sizes, shapes, and heights! 

This trending outfit isn’t just for women. fashion house also produces men’s and kid’s outfits! It’s a go-to shop for the whole family. 

Influencer power 

This global fashionThe brand recognizes the importance and invests heavily to increase influencer power. In an interview, Mr. Saghian stated that the brand works with celebrities and influencers to market its products. 

Influencers come from many different backgrounds, including different ages, heights, sizes, and body types. Others have huge online followings. Others are still growing and have an active online community. 

Fashion Nova is one of the fastest growing brands in the world because of this mix of celebrities and influencers. 

Fashion Nova is home to many celebrities, including Kylie Jenner, Cardi B and Megan Thee Stallion. 

Community-Based Initiatives 

Very few fashionCompanies participate in giving back to their communities. Fashion Nova is a leader in community-based initiatives that help the underserved and minority in the community. 

Fashion Nova established Fashion Nova Cares in April 2020. This department oversees all its philanthropic initiatives. 

Cardi B partnered with this brand in April 2020 to help minorities Americans who were hard hit by the effects. The same year, again. Fashion Nova participated in generous donations to Black Lives Matter (BLM), which aids in the fight against social injustices and racial inequality. 

And as if that wasn’t enough, this brand teamed up with Megan Thee Stallion in march 2021 to run a philanthropic initiative dubbed Women on Top. This project provided financial assistance to women-based institutions, women entrepreneurs, and female students. 

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FashionNova always goes the extra mile to stay ahead of competitors, making it one of the most diverse brands in the fashion industry. 

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