E-commerce giant Warby Parker opens new store at Fashion Valley

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Warby ParkerAn e-commerce website giantIn the eyewear industry, has opened its second brick and mortar. store in San Diego at Fashion Valley mall.

New York City-based, founded 10 years ago as an online-only prescription optical business. Warby ParkerIt has grown to be a tech-driven retailer valued atIn 2020, the company will be worth $3 billion. The company’s founding principle was direct-to-consumer e-commerce, cutting out the middleman retailer and thereby cutting costs. This allowed the company to sell prescription glasses at a price of less than $100 per frame.

But, now Warby ParkerWith over 140 stores in the U.S., Canada, and other countries, it is well-established in brick & mortar. Apart from its newSpot at 7007 Friars Road at Fashion ValleyThe retailer also offers a store atWestfield UTC

The company’s co-founder and co-CEO Dave Gilboa grew up in San Diego. He went to college and later received a Master of Business Administration degree from The Wharton School. atUniversity of Pennsylvania, where he cofounded Warby ParkerWith fellow students Neil Blumenthal and Jeff Raider.

An early e-commerce player in glasses, the company’s website allows customers to order five potential frames to be delivered to their home, try them on, and send them back once they’ve made a selection. The company has since expanded to include new product lines, including sunglasses, children’s frames and contact lenses. UnitedHealthcare, Spectra and Spectra insurance also offer coverage. Warby ParkerGlasses, and eligible members may qualify to get a newYou can also add a $25 copay to your package. The company also accepts flexible spending accounts, insurance and health savings accounts.

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The Fashion ValleyLocation is open Monday through Saturday from 11 a.m. until 7 p.m.

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