Bruce Springsteen made history. Super Bowl 2021 was not just a sporting event. As we have already had the opportunity to underline, the most important game of the year for American football lovers this year has taken on a series of values, requests and needs resulting from the past year and the future that has just begun .

Bruce Springsteen for Super Bowl 2021

© NIPI / IPA

The Super Bowl 2021in fact, it was the event of change, the first great “American” moment post-settlement of Joe Biden, an opportunity to mark a discontinuity with the past. The presence of Amanda Gorman at the opening of the show. The presence, among the commercials, of him, the Boss, Bruce Springsteen, proved it even more. The working class singer has, for the first time in his entire history, taken part in a TV commercial. Not a simple adv, however, but a small, intense monologue to the nation.

Bruce Springsteen for Super Bowl 2021

© NIPI / IPA

“The center is a difficult point to reach lately, between red and blue, between servants and citizens, between our freedom and our fear. We must find the balance between fear, which is not our best side, and freedom , which is not owned by a few, but is a common good. Whoever you are, wherever you come from, all this is what unites us and we need this union. We need the center. “

Bruce Springsteen for Super Bowl 2021

© NIPI / IPA

The thrilling ending is an opening towards the future: “We must remember that the ground we walk on is common ground. We can climb a mountain, cross the desert and overcome these divisions.”

The video, two minutes long, was signed by Jeep but with advertising it has very little. As the Boss points out in his speech, it is the message that matters as well as being able to get it to as many people as possible. Goal hit, Mr. Springsteen.

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By 2yvqk

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